Founder's Letter: Our 2025 Manifesto

We are WIAN. A global sisterhood of ambitious women building meaningful careers without borders, limits, or apology.

We exist because talent is everywhere, but access, community, and visibility are not. And we are here to change that.

For women navigating international careers, especially those from underrepresented backgrounds, the system often feels like a maze with invisible rules. The connections don’t come easy. The guidance isn’t always tailored. And the dream can feel like it comes at the cost of identity, wellbeing, or joy.

WIAN was born to rewrite that narrative.

We deserve more than unpaid internships that only reward privilege. More than vague job descriptions with no pathway. More than diversity statements that don’t lead to real representation in leadership. We deserve careers that are rich with possibility — supported, visible, and well-paid.

"The world is global. Your career should be too."

We believe women deserve careers that match their ambition and their values — careers that thrive across time zones, industries, and cultures. Whether she’s negotiating a contract in Brussels, pivoting careers in Nairobi, or freelancing from Lisbon, every WIAN woman should feel powerful, equipped, and seen. The world is global. Your career should be too.

Our roots are personal. WIAN was founded out of a lifelong question: What would it feel like to finally belong in the rooms we worked so hard to enter? To feel ready, not just grateful? To feel celebrated, not tolerated?

This is more than a network. It's a movement. A new professional standard. One built on excellence, pride, and mutual uplift. We connect women not just to opportunities, but to each other. To coaches who get it. To peers who understand the grind. Community that holds space for both vulnerability and triumph.

We are curators of high-calibre guidance, advice, and career support — everything a woman needs to show up in her fullness on the global stage. From vetted career experts to bold thought leaders, every choice we make is intentional, aspirational, and rooted in care.

WIAN is for the woman who wants to earn more, live well, and move with purpose. She wants options. She wants her confidence back. She wants to stop playing small — in her style, her voice, her rates, and her choices. She doesn’t need to be fixed. She needs to be backed.

And we will back her — fiercely.

We are not here for hustle culture or surface-level diversity. We’re building a new rhythm — one that honours your career, your values, and your lifestyle. We are here for deep systems change, for unlearning and reimagining, for building something that lasts. We are here to be the thing we once needed — and now have the power to create.

We build. We elevate. We expand.

We curate world-class career support and connect our members to vetted coaches and services tailored to the realities of global work. We bring you conversations, tools, and people who get it, and who can guide you through salary negotiations, strategic pivots, and personal rebrands with clarity and care.

And yes, we celebrate lifestyle, too. Because personal branding is not vanity — it’s strategy. Because fashion can be power. Because showing up as your full self in any room is a revolutionary act.

We see style and substance as partners, not opposites. Your ambition deserves visibility. Your brilliance deserves amplification.

WIAN is both sanctuary and springboard. It’s where community meets career growth. Where a new generation of global women professionals are rewriting what it means to succeed on our terms.

We are intentional. We are aspirational. We are unapologetically high-standard.

Our mission is simple: empower women with the tools and social capital to thrive in their international careers — and to do so with pride.

This is the space we were always looking for. We are WIAN, and we are building the future, together.